What is Vida Health?

Vida is a digital platform that offers personalized health programs and live, one-on-one support from an expert health coach — all through an easy-to-use mobile app and website.

When you sign up with Vida, you’ll share your health goals and preferences. Vida will use that information to tailor a program to your needs, and you’ll pick a coach to support you along the way. Your program will include helpful resources like videos, lessons, recipes, and more, plus easy progress-tracking. You’ll also be able to connect any fitness trackers or health devices you use.

Who is eligible for Vida health coaching through MasterBrand?

All MasterBrand associates and their spouses/dependents 18+ enrolled in a BCBS medical plan are eligible for Vida health coaching at no charge.

What kind of health coaching can I receive through Vida?

At Vida, we handpick the best coaches and health experts from across the country. Whether you’re just starting your health journey, training for your next marathon, or somewhere in between, our coaches can help you reach your personal goals. Here are a few examples of things we can help with:

  • Managing diabetes, blood pressure, or cholesterol
  • Tackling pre-diabetes or other risk factors, so they don’t lead to chronic disease
  • Nutrition, including support for specialized diets (gluten-free, paleo, vegan, keto, and more)
  • Exercise
  • Coping with stress
  • Improving sleep
  • Handling asthma or COPD

Can I only participate if I have a chronic condition?

No. Whether you are looking to get (or stay) fit, lose weight, handle stress, prevent disease, manage a chronic condition, or meet another health goal, we have expert coaches available to help.

What are Vida’s weight loss programs like?

Vida’s 22-week Weight Loss program takes a body and mind approach to help you get results. You’ll work with a dedicated coach to learn how to improve your nutrition and find exercise that works for you. Plus, you can connect health devices to track your progress and combine Cognitive Behavioral Therapy techniques to make changes that last. Members in this program lose an average of 5% or more of their body weight in 12 months.

Can I choose my coach ?

Absolutely. After you download the Vida Health app, you’ll be prompted to create an account and choose your preferred program. Then we’ll ask you a few questions, including what kind of coaching style you’d like — for example a cheerleader type, drill sergeant, listener, or something else.

We’ll recommend some coaches that could be a good fit, and then the choice is up to you.

Can I change coaches if it doesn’t work out with my first coach for some reason?

Absolutely. To request a change, go to the Home screen in your Vida app, tap the gear icon in the upper right, then tap Request New Coach. You’ll complete a brief survey so we can match you with a new coach that’s the best fit for your style and goals.

Cardiometabolic Prescribing

What is the Vida Cardiometabolic Medical Prescribing Service?

The Vida Cardiometabolic Medical Prescribing Service is available to some members currently enrolled in one of our cardiometabolic (CMB) programs (such as Whole Health) who would benefit from the addition of working with a prescribing provider.

How do I find out if I’m eligible for the prescribing program?

Your eligibility is based on your reported medical conditions, medication history, and past lab tests. If you seem like a good fit for our prescribing program, you’ll receive an in-app eligibility form that will be reviewed by our medical team.

If I get a new medicine prescribed by Vida, how do I send my prescription to my pharmacy?

Prescriptions will be submitted electronically to a pharmacy of your choice. It can be a local pharmacy or a mail-order pharmacy. The Vida medical provider will ask you which pharmacy you prefer.

How often will I meet with my prescriber?

You’ll have an initial consultation with your prescriber to assess your medication needs and a follow-up visit to review progress. Additional visits beyond these two depend on your situation and can be scheduled as needed. You also have the option to message your prescriber on an unlimited basis.

Can I communicate with my prescriber outside of a scheduled appointment?

Yes! You’ll be able to send messages to your prescriber at any time. Response times from providers are usually within 1-2 days, but often the same day.

How do I schedule appointments?

You can schedule an appointment directly through the app from the Home screen.

Will insurance cover the cost of my prescription?

You’ll be able to provide your insurance information directly to your pharmacy. Coverage of costs will vary depending on policy information. If you have any questions about the cost, please contact your insurance company or pharmacy for specific details about your specific policy and the cost of the prescription.

What happens if my pharmacy is unable to process or refill my prescription?

Please contact your prescriber through the chat screen in the app. If you need further assistance, you can also contact


What happens to the information I provide to Vida?

All personal information that you share through Vida’s app is confidential and is securely stored in encrypted databases. Vida Health is fully HIPAA-compliant. If you wish to have your information deleted, please contact

What type of information will MasterBrand receive?

Vida and MasterBrand take your personal health information very seriously. Your individual data will only be accessible to your Vida Health team and select health apps you connect to Vida. Vida will NOT share your individual participation, results, or any personally identifiable health information with MasterBrand.

3rd Party Devices & Apps

Can I connect other health and fitness apps/devices to my Vida account?

You can! Connecting your fitness tracking apps and devices to Vida is a great way to stay on track with your health goals. We support integrations with 100+ apps and devices, including:

  • Fitbit
  • Garmin
  • iHealth
  • Jawbone
  • Runkeeper
  • Strava
  • Withings/Nokia Health
  • Apple Health (e.g. Loseit, MyFitnessPal) (iOS only)

How do I connect a 3rd-party app or device to my Vida account?

When you log into Vida for the first time, you’ll see a task on the Home screen that says Connect Devices & Apps. Tapping this will guide you through the device setup process. If you decide to add or change a connected device/app at a later time, follow these steps:

  1. Make sure the device/app you’d like to connect is set up and that data tracking is working properly.
  2. Log into the Vida app.
  3. Go to the Home screen, tap the gear icon in the upper right, then tap Connect Devices & Apps.
  4. Select the device/app you’d like to connect and follow the on-screen instructions.
  5. Repeat these steps if you need to connect more devices or apps.

Why isn’t my device or app syncing to Vida?

First, please make sure your device is properly connected (see previous FAQ: “How do I connect another device or app to my Vida account?”). If you’ve checked this and are still having problems, please email us at or call 855-442-5885.

Can I order a device through Vida?

Devices such as a digital scale, glucometer (as well as test supplies), or blood pressure cuff may be available to you for free after your first coach consult, and if you meet Vida clinical criteria for a device.  The order form for devices will be found in the Vida app for those eligible.

I have my own glucometer.  Do I need to request a new one from Vida?

If you have your own glucometer, you can likely sync it with the Vida app if it has bluetooth connectivity.  If you are not able to sync your device, you can also manually enter your data into the Vida app if you prefer to continue using that device.  If you were previously a member of the Livongo program and need a new glucometer, talk to your Vida coach to see if you are eligible to order a new one.

I have a CGM (continuous glucose monitor).  Can I sync data from my CGM to the Vida app?

Yes you can!  Consult with your Vida Coach on steps to take to set up the CGM connection as it varies based on device.

Technical Issues

I was asked for a credit card when signing up. Isn’t Vida provided to eligible MasterBrand employees at no charge?

Vida is indeed available at no charge to eligible MasterBrand associates. If you’re seeing a credit card request in error, email us at or call 855-442-5885 and we can help you get set up.

I forgot my password. Can you help?

Sure thing. Simply open the Vida app and tap Login. On the login screen, tap Forgot your password? and enter the email address associated with your account. We will send you an email with instructions on how to change your password.

Didn’t receive an email? You can reach out to us directly at or 855-442-5885.

How do I change my password?

To change your password, simply go to the Home screen in your Vida app, tap the gear icon in the upper right, then tap Change Password. From there, follow the on-screen instructions.

How do I change the email address associated with my Vida account?

Please email us at or call 855-442-5885 to change your email address.

My spouse or dependent is having trouble signing up. How do they sign up through my employer benefits?

Your family members (including spouses and dependents ages 18+) are eligible to use Vida’s services at no charge through your employer benefits. To enroll, spouses and dependents should use their name, email, and date of birth.

If they need additional help, they can reach out to us directly at or call 855-442-5885.